Senior Vice President, Advertising Solutions
Manny Balbin is the SVP of Advertising Solutions and provides the leadership that drives advertising product strategy and innovation leading to business growth for SheKnows Media.
Manny was formerly the VP of Publisher Operations at Yieldbot, responsible for managing Yieldbot’s premium publisher relationships. He led the publisher integrations and account management teams to successfully deliver on technology and revenue commitments to top comScore publishers.
Prior publisher tenure also includes years spent serving Interactive Corporation (IAC) and Liberty Media properties.
He has extensive experience and knowledge of end-to-end digital media operations having held roles in product management, revenue operations, and solutions engineering. He is focused on maximizing revenue by bridging the gap of digital media spend and performance on premium publisher content, leveraging custom advertising technology solutions and developing successful business relationships.