Senior Vice President, Audience Development
Deborah began her 20 years in online media by building one of the first affiliate programs for the music e-commerce startup, CDNOW.com, where she was quoted in a 1999 “Guide to Affiliate Programs on the Net”!
Since then, she’s held senior customer acquisition and digital marketing roles in NYC for the Columbia House Company, VH1 at Viacom, and Walt Disney Publishing. Prior to joining SheKnows, she lead the Audience Development and Analytics team for Time Inc.’s portfolio of fashion, lifestyle and luxury websites, including presenting their successes with SEO, Social Media and Email Marketing to the Yale Publishing Course.
Deb holds a B.S. in Marketing Management from Syracuse University’s Whitman School of Management and volunteers for City Harvest in her free time.