SVP Global Entertainment Marketing, Citi
David Kovach is the SVP, Global Entertainment Marketing at Citi directing the bank’s cardmember access platform, Citi Private Pass. David is responsible for developing entertainment partnerships for Citi in the categories of music, television, film, comedy, and theater, to deliver exclusive Citi cardmember access to events and experiences.
Throughout his career at Citi, David has forged partnerships with The Emmys, The Paley Center for Media, New York Comedy Festival, Caruso Affiliated (The Grove in Los Angeles), TCM Classic Films, and sbe Entertainment. Over the past two years, David has led Citi’s efforts to expand Citi’s entertainment access program globally, promoting exclusive concert presales across Asia, Australia and Europe.
Prior to joining Citi in 2000, David held marketing roles at Chase and MBNA. He also served as a staff assistant and political appointee at the White House and US Treasury department.
David received his bachelor’s degree in Economics at Georgetown University.
David resides in Los Angeles, CA.