Jun 12, 2017
NEW YORK, NY – June 12, 2017 – SheKnows Media, a leading women’s media company that averages 60 million unique visitors per month (comScore) and reaches more than 300 million social media fans, today announced that it is co-hosting a panel with Google’s Certified Publishing Partner Program at #BlogHer17 on June 24th in Orlando to discuss the latest advertising and monetization trends, and to help bloggers and content creators understand how they can leverage partner networks to increase their revenue potential.
The session, titled “Digital Advertising Demystified: How to Earn Money with Partner Networks,” will provide insight into viewability, native ads and the importance of page load speed. It will conclude with an interactive Q&A with speakers Amy Shih, Product Specialist, Google Online Partnerships, and Phil Bohn, Vice President of Programmatic and Data Strategies at SheKnows Media, who will moderate the discussion.
Shih and Bohn will be joined onstage by Carole Jones, Creator of the blog My Kitchen Escapades, and Lisette Harrington, Creator of the blog Northern Belle Diaries – both of whom will share how they are successfully using the SheKnows Media Partner Network, a Google Certified Publishing Partner, to provide value to brands while giving their users a positive advertising experience.
“Google relies on trusted partners like SheKnows Media to help publishers monetize, and grow sustainably,” said a Google Certified Partner Manager.
Bohn added, “Monetization has become much more complex over the last few years. Bloggers today are inundated with information and options that often make it more difficult to make decisions that increase their earning potential. Together with Google and two successful content creators that partner with the SheKnows Network, we look forward to helping bloggers who attend this session better understand the most critical factors that go into increasing on-site monetization.”
#BlogHer17 is taking place June 22-24 in Orlando. The conference series, produced by SheKnows Media, attracts more than 2,000 women bloggers, vloggers, writers, social media influencers, entrepreneurs, industry luminaries and brand executives each year.
About SheKnows Media
SheKnows Media is a top women’s lifestyle digital media company that averages 60 million unique visitors per month (comScore) and reaches more than 300 million social media fans and followers. The company operates a family of leading media properties that include SheKnows.com, BlogHer.com, STYLECASTER.com and HelloFlo.com. SheKnows Media also organizes the conference #BlogHer17, a leading annual celebration of women online content creators, social media influencers and brand executives, taking place in Orlando, June 22-24, 2017. With a mission of women inspiring women, SheKnows Media is revolutionizing the publishing industry by forging a new kind of model that seamlessly integrates users, editors and content creators onto a single platform designed to empower all women to discover, share and create. Whether it’s parenting or pop culture, fashion or food, DIY or décor, our award-winning editorial team, Experts, bloggers and social media influencers produce authentic and on-trend content every day. We dig deep to learn what makes our audience tick, revealing unexpected insights on women and digital media. Our robust, end-to-end suite of premium branded content and influencer marketing solutions generate nearly 1 billion ad impressions per month (sources: DFP), allowing brands to distribute authentic content and integrated advertising at scale.
SheKnows Media is based in New York and Scottsdale, Ariz., with offices in Los Angeles and Chicago. We also operate internationally in Canada, Australia and the United Kingdom.
Public Relations Director